Harish Shindhe says “AI-driven initiatives have profoundly transformed our business, particularly in enhancing traveler personalization and optimizing operational efficiency. By leveraging machine learning algorithms to analyze traveler preferences, we have successfully improved our hotel segment recommendations, significantly increasing cross-selling opportunities. A critical factor in our analytics success is ensuring data quality and integrity. We implement rigorous data governance practices, including automated data validation and regular audits, to maintain high standards in our datasets.”, amongst other things in this coverage that was published in the December edition of DataQuest magazine.
Click here to purchase a digital copy of the December 2024 issue.