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Wataniya Airways chooses SabreSonic to power all aspects of customer sales and service

Sabre’s proven experience in customer support, consultation and revenue generation set to optimize the travel experience for Wataniya Airways’ guests and travel agents

SOUTHLAKE, Texas, 19 August 2008 – Wataniya Airways, the recently launched Kuwaiti premium airline has chosen the SabreSonic solution, a new-generation customer sales and service system from Sabre Airline Solutions, to help it deliver a premium level of service for their travel guests.

Using the SabreSonic solution, Wataniya Airways will provide its customers with the highest standard of customer service across all sales and service channels, including use of mobile technology, to make the check-in process faster and more efficient.

The agreement allows Wataniya Airways to launch its operations in January 2009, as originally intended, and reservations are expected to be taken from November 2008 onwards.

According to Wataniya Airways Chief Executive Officer George Cooper, the decision was reached as a result of extensive research into finding the ideal partner for the premium carrier business model.

“After extensive evaluation of what was available in this region, we chose the SabreSonic solution as it represented the best fit for all our needs. Our desire to deliver a unique and premium service that will distinguish us from other airlines is matched by Sabre Airline Solutions’ own commitment to providing a truly customer-focused solution that’s tailored to fit our needs and which has been proven to deliver exceptional revenue performance. There’s no doubt in my mind that the SabreSonic solution offers us the optimal scope and scale to accommodate our future growth plans,” said Mr. Cooper.

Sabre Airline Solutions is the leading international provider of airline technology solutions. Its SabreSonic Suite is a new generation customer sales and service solution providing the most comprehensive capabilities in shopping, pricing, ticketing, inventory control, web and check-in to help airlines best serve their customers throughout every point of their journey.

Maher Koubaa, Sabre Airline Solutions Vice President of Sales for Middle East and Africa said that Wataniya’s decision to choose Sabre Airline Solutions was proof that service-driven airlines of all types and sizes choose the SabreSonic solution because of its reputation for being scalable, flexible and for putting the customer at the very heart of the solution.

“Our number one goal is to help Wataniya Airways raise the bar for customer service by providing a scalable platform for them to innovate and tailor solutions that best fit their individual travel guests. With airfares continuing to rise, airlines will need to provide even more value to entice and retain travelers, and an innovative, robust and flexible customer-centric sales and management solution like the SabreSonic suite is critical in achieving this,” said Koubaa.

About Sabre Airline Solutions
The world’s leading provider of integrated solutions and services for airlines and airports, Sabre Airline Solutions helps companies generate more revenue by optimizing performance in 14 key areas of airline operations. More than 200 leading carriers and 100 airports use Sabre Airline Solutions to better market their schedules, sell their products, serve their customers and operate efficiently. Sabre Airline Solutions was founded in 1960. For more information on Sabre Airline Solutions, please visit www.sabreairlinesolutions.com

About Wataniya Airways
Wataniya Airways is a new premium airline that will commence operations in 2009 offering a unique service with point to point connections from Kuwait to destinations across the Middle East and geared to the specific demands and needs of Kuwaiti nationals. It will fly modern A320 aircraft with 122 seats providing the most comfort, space and legroom of any scheduled airline using this aircraft in the world.

For more information about Wataniya Airways go to: www.wataniyaairways.com


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