SabreMOSAIC Ancillary iq™
Dynamic, tailored offers with SabreMosaic Ancillary IQ
Dynamically optimize individual and bundled airline ancillaries in real time using traveler, trip, and flight insights


CHALLENGES
Outpace competitors with intelligent, personalized ancillary offers
To stay competitive and maximize profits, airlines must replace static ancillary pricing with dynamic, traveler-centric offers.
Unlock revenue potential
Rigid, one-size-fits-all pricing misses demand shifts, limiting ancillary sales and profitability.
Seamless automation
Transitioning from manual rules to automated optimization requires easy-to-implement solutions.
Personalized experiences
Generic ancillary offers fail to engage travelers, lowering conversions and satisfaction.
How Ancillary IQ works
Real-world revenue growth
Airlines using Ancillary IQ have achieved up to 10% ancillary revenue uplift – backed by actual performance data, not simulations.
Full compatibility
Ancillary IQ seamlessly integrates with your existing PSS, enabling a smooth transition to an offer-order platform as you progress.
Dynamic offer optimization
Break free from static ancillary rules. Present personalized airline products and bundles travelers are most likely to buy.

INTELLIGENT OFFERS
Optimize ancillary offers in real time
Ancillary IQ, created as a result of our strategic partnership with Google and powered by Sabre Travel AI™, leverages advanced machine learning to dynamically adjust base prices and recommend the most relevant ancillary products and bundles for each traveler.
Purchase propensity
Estimate purchase propensity and convert it into precise price adjustments based on traveler behavior and preferences.
Traveler status
Apply targeted price adjustments and restrictions based on frequent flyer tier, special service request, and traveler profile.
Airline marketing strategies
Execute promotions driven by airline marketing strategies, while defining and applying thresholds for price adjustments.
Ready to see Ancillary IQ
in action?
Powering smarter ancillary retailing
Ancillary offers
Dynamically present the pricing of merchandising catalog, including ancillary bundles and ATPCO content.
Personalized pricing
Tailor ancillary prices by matching traveler willingness to pay with ML models and an experimentation framework.
In-path pricing
Apply dynamic ancillary pricing seamlessly across booking, post-booking, and airport workflows.
Data driven insights
Continuously optimize ancillary performance with live analytics and rich insights.
Cloud-based scale
Handle growing shopping volumes effortlessly with minimal latency impact.
Bring your own data and ML
Ingest datasets and serve ML models created outside of our framework.
Customers are driving more revenue
with Ancillary IQ
Our deeper alliance with Sabre will enable us to create better offers for customers, and then have the mechanism to ensure the right travel buyers and travelers can access them.”
Dave Emerson
Chief Commercial Officer, Virgin Australia
related products
Maximize conversions with SabreMosaic Offer Management
Customer Management
Maintain a 360-degree customer view to create compelling offers.
Customer Touchpoints
Communicate with travelers through
every channel.
Distribution & Partnerships
Easily manage distribution channels and partnerships.
OFFER
Content & Offer Management
ORDER
Order
Management
SETTLE
Financial
Management
DELIVER
Delivery &
Disruption
Management
Data Intelligence
Get an integrated view of the entire enterprise.
Ancillary IQ is part of our comprehensive Offer Management suite that helps airlines unleash their retail potential.
Seamless integration
Connect effortlessly with SabreMosaic Order Management or third-party systems for precise pricing and fulfillment.
Scalable and secure
Leverage the power of Google Cloud for reliability, performance, and future growth.
RESOURCES