Texas-based leading travel industry software and technology provider, Sabre, has been leveraging AI and ML for a while now. In a recent interaction with AIM, Sandeep Bhasin, VP (software engineering) at Sabre, said that internally, the company has introduced generative AI tools to approximately 800 software engineers, significantly enhancing productivity and innovation.
By leveraging generative AI, the company aims to improve the efficiency of its development processes and bring new products to market faster.
Apart from internally experimenting with AI, it recently unveiled SabreMosaic. This AI-powered modular platform shifts from the traditional PNR system to a modern offer and order approach and enables airlines to offer personalised and dynamic retail experiences.
Traditional airline processes relied heavily on the PNR to manage traveller information, but this system has struggled to evolve with the expansion of airline product offerings. The rise of modern retailers like Amazon has shifted traveller expectations towards personalised experiences.
Read the full interview here.
This interview with Sandeep Bhasin appeared on Analytics India Magazine (AIM)
