India will continue to be a key market for Sabre as the growth and potential for spending across the country have been quite significant for both airline bookings and hotels. Sabre Corporation is a leading software and technology company that powers the global travel industry.
At a time when leading international air carriers and travel agencies are investing millions of dollars in developing metaverse experiences around their products and services, one of the world’s leading enablers for airline and hotel bookings has decided to go against the virtual tide.
The India head of $1.69-billion Sabre Corp said that the company will keep focusing on creating experiential memories for travellers through its solutions for airlines, airports, hotels, travel agencies and other travel service providers using the best available technologies.
“There are quite a few metaverses out there, with every company trying to create its own. There’s no clear leader so far. At Sabre, we strongly believe that people wish to travel to meet people and create experiences. So, we are focusing more on creating memories rather than focusing on metaverse currently,” said the company’s vice president of Site Reliability Engineering, Sabre Bengaluru Global Experiential Centre, Sriram Gopalswamy.
Gopalswamy asserted the company would continue to expand its India footprint as part of its strategy to be in one of the fastest-growing as well as the most cost-conscious travel markets.
“We are investing in our technology to provide maximum value for our customers. The retail intelligence solutions that we are building based on Google’s travel AI [artificial intelligence] philosophy can ensure that our customers, who are primarily airlines, airports, hotels, travel agencies and other travel service providers, get the best technology to make a differentiation to their offerings in the marketplace,” said Gopalswamy.
So, what would the Indian travel industry look like in another five years? Gopalswamy said it would be a different world since people would be moving away from merely buying airline tickets and hotel bookings to buying experiences. Read More
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This exclusive interview with Sriram Gopalswamy was published in Business Today.