revenue optimisation

July 18, 2017

Why a commitment to change is critical to revenue optimization

By Wren Ludlow Change is hard. It requires a borderline obsessive effort to spark, strategise, and implement business changes when the status quo feels comfortable. Take travel agencies as an example. While margins remain thin and...
July 6, 2017

Putting the revenue optimization in ROI

BY SCOTT HUNT In the spectrum of travel agencies, both the small and the large have started to understand — or already comprehend — the importance of optimizing revenue. With thin margins and fierce competition, the...
May 19, 2017

Successful revenue optimization through smart retailing

BY LESLIE SUCUR In an earlier blog post, we reasoned that rethinking revenue optimization—in part through smarter retailing—is a key to success in the highly competitive travel agency industry. Rather than focusing on selling as many bookings as...
April 27, 2017

Make every booking count through smart retailing

By Wren Ludlow For a long time, travel agencies have equated revenue optimization with selling as many airline tickets as possible. In many ways, it was an understandable approach. Though it potentially involved missing out on...
April 12, 2017

Data power: leveraging insights to optimize revenue

By Milorad Sucur Many travel agencies collect torrents of potentially useful data with every intention of doing something with it, like optimizing their revenue. Unfortunately, with organisational silos, gaps in data collection and an absence of internal expertise, this...
March 28, 2017

Putting agency revenue optimization into practice through process

By Jared Hall Jared Hall shares his expertise on how to make the most of your revenue strategy with technology and optimization. Jared has been delivering innovative technology solutions to the travel industry for almost 15...
March 14, 2017

Why a revenue strategy is crucial for travel agencies

By Erol Arkan Traditionally, travel agencies have applied sheer effort with some planning to make a profit at the end of the year. But, this is not ideal. In today’s world, embracing strategies and tools that...