DULUTH TRAVEL INC.
A seamless switch to Sabre
How Duluth made the transition to Sabre with ease
Duluth Travel was looking for a strategic partner who could support their growing government and corporate travel business. Sabre was the clear choice, but any company would be apprehensive about undergoing a massive tech transition. Our proven onboarding approach and comprehensive attention to detail make what’s typically a daunting conversion process into a fast-track to business success.
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Ambition
Finding a future-proof partner for long-term success
For a TMC serving government accounts, corporate clients, and leisure travelers, the stakes of choosing a new technology partner couldn’t be higher. Duluth Travel needed more than just a vendor – they needed a strategic ally who could support their evolution.
“We had to look at a partner who would provide us the best strategic viability moving forward,” explains Johnny Suleiman, Chief Operating Officer of Duluth Travel. “Sabre had that strategic viability that we were looking for, that security and stability… to be around for the next 20 years and continue to develop and be a strong partner.”
Action
Building success from the ground up
Sabre didn’t just offer technology – they immersed themselves in understanding Duluth Travel’s unique needs. Starting in November 2021, they conducted a comprehensive examination of the business that would lay the groundwork for an extraordinarily smooth transition.
“From the very beginning of the process, Sabre started from the ground up, examining every process, looking into every nook and cranny in our business,” Suleiman recalls. “They developed a complete understanding of our needs and proposed the solutions.”
This detailed preparation, combined with Sabre’s flexibility in delivering additional training sessions and making last-minute adjustments, proved crucial to the conversion’s success.
Outcome
Minimal disruptions, maximum potential
The results defied typical conversion expectations. In an industry where technology migrations are often challenging, Duluth Travel’s transition to Sabre stood out for being exceptionally streamlined.
“I’ve been in this industry 36 years… this has been the smoothest transition experience that I’ve ever been affiliated with. It’s really been unbelievable,” Suleiman states proudly. The impact was immediate: customer service levels exceeded expectations, with the company meeting their SLAs far ahead of schedule.
The benefits extend beyond the transition itself. Duluth Travel has seen tangible improvements in their service delivery: “We have heard from our customers that the agents seem to deliver more content options and deliver it faster. We’ve also started to intake more calls than we ever have before.”
With Sabre’s technology and support, Duluth Travel isn’t just maintaining their standards – they’re raising them. As Suleiman reflects, “Sabre is always first to market with not only the content offerings but the latest functionality.” This partnership has positioned Duluth Travel for continued growth and success in the evolving travel industry landscape.
